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Handmade to Sell (BOOK)
Hello Craft's Guide to Owning, Running, and Growing Your Crafty BizBusiness advice for enterprising crafters, by crafters
No one knows more about helping handmade businesses than Hello Craft, the nonprofit trade association for crafty entrepreneurs. Written by the directors of Hello Craft, Handmade to Sell is the most complete, up-to-date, and authoritative guide for DIYers seeking to learn every aspect of selling, marketing, and branding. Based on the Summit of Awesome, Hello Craft's annual business conference, this book covers topics including:
- Developing successful product lines
- Copyrights and trademarks
- Taking perfect product shots
- Using analytics to boost your online sales
- Selling at fairs, shows, and other retail outlets
- Diversifying income through licensing and teaching
- Hiring and outsourcing
Throughout, you'll find expert tips and invaluable strategies and advice
from some of the most successful indie crafters and artisans. Whether
you’ve only contemplated selling your crafts or want to grow an existing
handmade business, Handmade to Sell offers essential guidance for anyone who has ever dreamed of making a living from what they create.Format: Paperback
Authors: Kelly Rand, Christine Ernest, Sara Dick and Kimberly Dorn
Publisher: Potter Craft
This book ships from a different warehouse than fabric and patterns.
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