We have a favorite softie of the day to share throughout our 6 Weeks of LOVE for Softies!

Rita Pinheiro from Matilde Beldroega

Mrs. Josefa, like each of Rita’s toys, is handcrafted from Rita’s own designs. Mrs. Josefa looks like she’d be dear friends with Mr. Hipólito!

Rita sells her dolls and toys at Matilde Beldroega on Etsy. You can see her full portfolio of designs on her Matilde Beldroega website or blog. There are beautiful mobiles, detailed character dolls, cats and dogs and… Well, see for yourself! Rita has a rich world of critters, people and more.

Abby Glassenberg and Kristin Link selected each designer in our Softie Du Jour series. Don’t miss our Spectacular Softies Contest Rules + Prizes and consider participating in our Soft Toy Drive to Benefit Children in Foster Care. #6WeeksOfSofties